Together with bemoody we created a short animation showcasing the durability and ease of use of their product.
It was important for the client to show the durability of the product. By throwing different industry-common substances at the lamp while it easily repels them and stays clean was our way of showing that.
Getting the Flow
A crucial part for us was to get the feel of the oil right. Testing out and iterating on different levels of viscosity and color was therefore a big part of the creation.
At the beginning of projects, we always have a phase of exploring different ways to create interesting visuals for the client. Here's a small insight into the different possibilities we tested.